Most common social media mistakes by Yaro Starak
Author: eservicebusiness | Category: Internet marketing tools & tips, Questioning social media, Social Media
Yaro Starak is one of the leading social media guru’s out there on the wide world of the web. Last weel he published a blog post that should interest all our seminar guests.
The title of the post is: Social Media Mistakes: Are You Forgetting Your Fundamentals?
It is a great post with references to the past technoligies, the Internet hype of the late 90’s and much more. Really gives a good insight on the entire field.
At the end of the post there is a section about the right way to use social media. And there he sums up brilliantly the core essence of it all. Read it for yourself:
Social media are communication channels, marketing techniques, just like all the techniques that have come before. Some will last longer than others, and they can represent huge opportunities, but don’t see them as the bricks to build your business upon – they are merely the roads to drive on to get where you want to go, you have to build your vehicle using much stronger stuff.
Beautifully put. There really is no easy way to success. These free tools that are at our disposal nowadays are just that: tools. Technology. Alone, they do nothing.
It is all about how you use those tools. What you should and shouldn’t do. And that’s the focus of our seminar. Not the technology, but how your business can use it to build success.
To read the entire blog post and subscribe to more interesting posts by Yearo Starak go to: http://www.entrepreneurs-journey.com/1665/social-media-mistakes/
Related posts:
- New York times hired a social media editor
- Everything but social media
- Social Media is an Ageing Medium
- Social Media in Plain English
- Experience the social media
Tags: blog, mistakes, social media, technologu, using social media, Yaro Starak
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